Content creation made easy From idea to done, learn what kind of content to create. If design and aesthetic is part of what you do for your customers, it’s important your feed is aesthetically pleasing. Linktree allows you to put one link in your profile and "branches" out to all the links you want to share.

Take full advantage of the world’s most popular and powerful content management system with our deep WordPress integration. Our full suite of customizable social media sharing tools for WordPress unlock the potential of the engine that drives over a quarter of the world’s websites. The link will redirect users to a browser within Instagram, meaning when you cross off you’ll pick up right where you left off. For regular users they act as a personal show reel of ‘best bits’. Read more about buy instagram followers here. But for brands, being able to pin Stories to the top of your profile essentially acts as an extension of your bio. Moreover, people can actually follow certain hashtags to get new content to their feed every time they go on a scrolling fest.

Take a look at what these influencers have promoted before , and that may give you an idea of what types and sizes of businesses they work with. Review each influencer’s most recent five to 10 posts and see how authentic the discussions are. Are there substantial questions and messages, or do you simply see a lot of emojis and meaningless "Nice! The quality of comments will speak to how connected the influencer’s followers are, which could translate to more engagement and revenue for you. There’s no rhyme or reason to what influencers charge, but it typically comes down to the number of followers and the quality of their engagement.

You should also create Instagram Reels, live video, and IGTV videos as part of your Instagram marketing strategy. If you’re not using Reels yet, now is the time to start. Reels are a great way to get more eyes on your content and grow your following. Stories make it easy to experiment with different content types including filters, stickers, photos, videos, and live video.

As soon as you add these details, it will be visible below your bio. Learning how to create pages on Instagram is the first step. Converting your Instagram profile to a Business page is simple and easy, and comes with valuable added benefits free of charge — including impressive e-commerce features. The Instagram app will conveniently show the most recent images and videos on your smartphone.

While you don’t have to add text to your Instagram posts, doing so packs a punch that just an image won’t provide. Well, it’s an opportunity to connect with your audience in a creative and fun way. If you jump in as the trend is rising, it can also give you a quick boost in engagement and reach.

The most popular and trending way to grow your Instagram account is co-promotion. The strategy involves swapping shoutouts with reliable and relevant influencers and receiving a mutual benefit. Most shoutouts involve a brand mention, using a proper profile link in the content caption. You can consider a photo of the specific publicized brand accompanies when having the brand mentioned. That’s even true if you’re an influencer and your business is selling your reach and followers. It might feel like automation is the opposite of genuine engagement, but social media management tools are designed to help you streamline your personalized strategy.

This list is a great place to start with Instagram marketing tactics that small businesses can use to improve their presence on the network. Beefing up your Instagram strategy with tips like using Stories Highlights and using Instagram Live regularly will help you establish a connection with your customers. Are you starting your Instagram brand strategy completely from scratch?

Viewers can scroll through the photos, but if they don’t, the carousel post can show up in their feed later featuring a different photo. If you own a local business, consider hashtags specific to your region to find people in your community. While brainstorming hashtags to use, you can do a search on Instagram, and it can tell you how many posts have that hashtag, which is a good indication of popularity.

Use compelling language and a direct call to action to let viewers know what they should do next. Captions solidify the message you’re aiming to portray with your visuals, establish your brand voice, and can evoke emotion and build trust with your audience. Creating a team (or 'syndicate') of partners all cross-promoting each other's work is great for exposure, brand awareness, and building authority in your space. If you're looking to engage with your customers, build an audience, and insert your personality into your business, then you have to get in. You can use your Instagram Insights to see what kind of content works best, what posts gain the most engagement, and when the best time to post is.